tag:blogger.com,1999:blog-5925845712861781412024-02-06T21:36:06.325-05:00What it Says-What it MeansWhat's the difference between what people, or things created by people,say and what they mean? Why is that difference often so great? This blog about media,the psychology of consumer behaviour, visual communications,and the strange cultural history of advertising will investigate what things say and what they mean and what that says about the strange strange world that is us.Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.comBlogger366125tag:blogger.com,1999:blog-592584571286178141.post-70899437703909286372013-02-16T13:38:00.000-05:002013-02-16T17:12:47.376-05:00The Sound of a Zippo: Remembering How I Killed a Zippo<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiG77h_H80_TJ2hkGvZ8a6YbP7TMkaIr8n8kRmC8G8xnlCm4xwPCS-k3HURrI5-qtN2ut9__O8uy875OkpR22kkadSM6obMrOfWENK8QpBO0R-Y5CUBjyJHE9o8lV81WavZSBElwOp-gj_Z/s1600/ad-1952zippo-kids.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiG77h_H80_TJ2hkGvZ8a6YbP7TMkaIr8n8kRmC8G8xnlCm4xwPCS-k3HURrI5-qtN2ut9__O8uy875OkpR22kkadSM6obMrOfWENK8QpBO0R-Y5CUBjyJHE9o8lV81WavZSBElwOp-gj_Z/s320/ad-1952zippo-kids.jpg" width="238" /></a></div>
It was a sound I hadn't heard for at least a decade, and there it was
suddenly out of context bringing back all sorts of strange and odd
feelings just as I was setting up my computer preparing to start my class. And appropriately so, the class was Soap, Sex, and Cigarettes: A Cultural History of Advertising. This truly was a cultural moment, for me anyhow.<br />
<br />
Here this sound -so familiar, so distinct and so loaded with meaning and memory good and bad starts...flick, flick, flick flick. Where was it coming from?<br />
<br />
I looked to the right in the front row, and there was my student flicking it. Flick, flick- flick, flick- the sound of metal on metal.<br />
<br />
I couldn't stop from asking- Is that a Zippo?<br />
<br />
<br />
"Yes, it's a Zippo," he said smiling. "Wow, I haven't seen or heard one of those in a million years. My dad had one." I say and we start a little pre-class conversation and share a laugh or two. The class begins and ends but I'm left thinking about Zippos and the power of sound and memory and how strongly a little sound can become a part of a time in life, and how strongly a brand can be embedded in one's psyche. I've never smoked a cigarette in my life and damn, I know that sound.<br />
<br />
Zippo has one strong distinctive sound. The product itself and its name. And now that sound has got me looking back, back back and researching and finding out more about the brand, the advertising and the image.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8PJPVk5WuJx4VYQTkI_Z7M3qJ4mN1_0ufqSb6YdrnmGYJD40Qj8gkqn1zi_cjYkx1Z4eyrg30_AmBLdhany_nJiLgYUJisUqenr8hQMziwQQfUPXI8qtk417pw-v-5fqvXkkdpkvL5Tzu/s1600/Zippo_Guarantee.JPG" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="222" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8PJPVk5WuJx4VYQTkI_Z7M3qJ4mN1_0ufqSb6YdrnmGYJD40Qj8gkqn1zi_cjYkx1Z4eyrg30_AmBLdhany_nJiLgYUJisUqenr8hQMziwQQfUPXI8qtk417pw-v-5fqvXkkdpkvL5Tzu/s320/Zippo_Guarantee.JPG" width="320" /></a></div>
Growing up it was a product that held a position of prominence. There was always one or two in view. Both the parents had one, so it's odd that my memory is more attached to my dad. If we look back at the way the brand has been marketed though, maybe it's not so odd that it makes me think of my dad. The branding has always portrayed the Zippo as tough and rugged and durable-- Dad-like in a 50s kind of way.<br />
<br />
There was that guarantee too that they would repair it no questions asked for a lifetime. And that is one of those rare products that actually continues to makes the same claim and they pride themselves on keeping their word.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4SAVnDLt9qbnT7EVBWHTsFgW34n_rINE0QUwhy768Jla05SzH7fb5w8PyrEOfH8kKTmLCKkoIW-NkYWPstWiouc9rUALmp2b3A153WkVQ1kfDpp9tGn7Z-hun7IIxjWsU6AeEu5AWwsXF/s1600/zippowar.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4SAVnDLt9qbnT7EVBWHTsFgW34n_rINE0QUwhy768Jla05SzH7fb5w8PyrEOfH8kKTmLCKkoIW-NkYWPstWiouc9rUALmp2b3A153WkVQ1kfDpp9tGn7Z-hun7IIxjWsU6AeEu5AWwsXF/s320/zippowar.jpg" width="320" /></a></div>
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgrAGUriWHbPy6FuCfr9F2P2RgkyJjI9En6lXCAIQeLLPYp65806P8WrR4etGIXYKYA3AAEOcvWHzUYX0hHEN4qixSYsR1i9ub_cQcN6GEK7awDsVVX6NoPkk9CvIEZ4IG16qCyYl3ZGF56/s1600/zippo-kiss-ad.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"></a>Started in the 30's Zippos really came into prominence during World War II when they stopped commercial production and dedicated their production to the Military. Zippo president GG Blaisdell shipped his lighters to the front lines. To American troops, they were standard issue. And as AdWeek says in <a href="http://www.adweek.com/news/advertising-branding/burning-you-140631" target="_blank">A Look Back at the History of Zippo, America's Most Iconic Lighter,</a> "<i>As a result, millions of American men were already sworn to the lighter
that had not only fired up their Luckies, but because it also lit up
instrument panels and heated cans of food rations, sometimes saved their
lives. War correspondent Ernie Pyle famously called the Zippo lighter
"the most coveted item on the battlefield." </i> I guess it's only natural that in tough times, things can become strongly associated and meaningful- survival is like that. So survivors returned and they brought their Zippo's back. The Zippo embodied that rugged manliness. In the 50s everybody smoked. According to AdWeek, the average smoker in the 1953 lit up 3,650 times.<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgrAGUriWHbPy6FuCfr9F2P2RgkyJjI9En6lXCAIQeLLPYp65806P8WrR4etGIXYKYA3AAEOcvWHzUYX0hHEN4qixSYsR1i9ub_cQcN6GEK7awDsVVX6NoPkk9CvIEZ4IG16qCyYl3ZGF56/s1600/zippo-kiss-ad.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="333" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgrAGUriWHbPy6FuCfr9F2P2RgkyJjI9En6lXCAIQeLLPYp65806P8WrR4etGIXYKYA3AAEOcvWHzUYX0hHEN4qixSYsR1i9ub_cQcN6GEK7awDsVVX6NoPkk9CvIEZ4IG16qCyYl3ZGF56/s400/zippo-kiss-ad.jpg" width="400" /></a><br />
<br />
But if there was a lifetime guarantee, how would they ensure a
growing market? Well one Zippo was just not enough! You needed to collect
them and give them as gifts.<br />
<br />
Today we look at ads where Santa is smoking and little kids are giving their parents gifts of Zippo lighters and we are horrified. The 50s mentality where smoking was normal and nothing was going to hurt you or your kids seems so unreal.<br />
<br />
In my research on Zippo, I found Zippo collectors, a Zippo car, a Zippo museum, Zippo in movies and Zippo in song. And I found people who wrote about the cultural changes and how Zippo had adapted by bringing out product extensions like Zippo watches and hand warmers and all sorts of products to ensure they still sell things in an era when smoking is declining. <br />
<br />
My own feelings towards the Zippo are so mixed. There is a strange kind of smile that comes to my mind when I think of that innocent time, but damn I hate cigarettes. They killed both my parents. So how can I feel fondly towards the Zippo?<br />
<br />
Well, as always there is a story. And stories do have that magical way of solidifying memory, and this one is no different and I'm quite sure it is one of the main reasons the flick of a Zippo does bring a warm smile to my face-kind of a Victory smile.<br />
<br />
I was just a kid and no different than today, I was always willing to help, so when my dad asked that I fill his Zippo with lighter fluid, I was up for the challenge. I ran off to the cupboard, got the can and filled it right up. Proudly I ran back and gave him his newly filled lighter. Flick, flick, flick, flick..no light, flick, flick, still no light. I am perplexed!<br />
<br />
"What's going on?" says my dad. "It smells funny. What did you put in it?"<br />
<br />
I run off to the cupboard to get what I thought was the lighter fluid and bring it back.<br />
<br />
My dad bursts into laughter. " That's not lighter fluid. That's Three-in One Oil!" "You killed my Zippo" "You know, no one has ever killed a Zippo! That's why they are guaranteed for life!"<br />
<br />
I felt pretty dumb, but it only took a few weeks before I felt a certain sense of satisfaction. <br />
<br />
My dad shipped the Zippo off to be repaired, but instead of repairing it they sent him a brand new Zippo. He told me that they had replied that they had never ever seen that happen to a Zippo before. They were quite amazed.<br />
<br />
OK, I killed a Zippo. But I had done something that no one had done before. There is victory and honour in that!<br />
<br />
<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgrAGUriWHbPy6FuCfr9F2P2RgkyJjI9En6lXCAIQeLLPYp65806P8WrR4etGIXYKYA3AAEOcvWHzUYX0hHEN4qixSYsR1i9ub_cQcN6GEK7awDsVVX6NoPkk9CvIEZ4IG16qCyYl3ZGF56/s1600/zippo-kiss-ad.jpg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"></a> <object class="BLOGGER-picasa-video" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" data-thumbnail-src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgdn30fKFe1Gk8GmgvT7p34rUiDjBlUhLHEy4gkQC05GXGh22pjq_TCTsylfjTX073aQDJhV2TJp_aEpYQohPxHjilYusCVsvCtB7ZALmu4oQnIWBehTKvZybRk40cZkPbGbF8WTL6hUBnf/s1600/zippo.mov" height="266" width="320"><param name="movie" value="http://video.google.com/googleplayer.swf?videoUrl=http%3A%2F%2Fredirector.googlevideo.com%2Fvideoplayback%3Fid%3D25dda06a5a277d9a%26itag%3D18%26source%3Dpicasa%26cmo%3Dsensitive_content%253Dyes%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1363631816%26sparams%3Did%2Citag%2Csource%2Cip%2Cipbits%2Cexpire%26signature%3D4E4F61F19FD41F273266D513618E3F7379960253.937E9AEF3715816977BDB6D5131ACE226520A96%26key%3Dlh1" /><param name="bgcolor" value="#FFFFFF" /><param name="allowFullScreen" value="true" /><embed width="320" height="266" src="http://video.google.com/googleplayer.swf?videoUrl=http%3A%2F%2Fredirector.googlevideo.com%2Fvideoplayback%3Fid%3D25dda06a5a277d9a%26itag%3D18%26source%3Dpicasa%26cmo%3Dsensitive_content%253Dyes%26ip%3D0.0.0.0%26ipbits%3D0%26expire%3D1363631816%26sparams%3Did%2Citag%2Csource%2Cip%2Cipbits%2Cexpire%26signature%3D4E4F61F19FD41F273266D513618E3F7379960253.937E9AEF3715816977BDB6D5131ACE226520A96%26key%3Dlh1" type="application/x-shockwave-flash" allowfullscreen="true"></embed></object>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com2tag:blogger.com,1999:blog-592584571286178141.post-87105912270044310852012-06-03T10:09:00.000-04:002012-06-03T10:09:03.931-04:00Perception: What's the difference between what people say and what others hearA perfect illustration<br />
<br />
<br />
<br />
<br />
<iframe allowfullscreen="" frameborder="0" height="315" src="http://www.youtube.com/embed/nIwrgAnx6Q8" width="420"></iframe><br />
<br />
Some times life seems a lot like this.Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com1tag:blogger.com,1999:blog-592584571286178141.post-58866339675353807352012-06-02T09:32:00.000-04:002012-06-02T09:32:07.567-04:00User-Generated -You laugh so you don't cry<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiv0J5BqGkrXh1B5-bonKBbIo457AkCySWboAoRhnT9u1vwW3PHiiVHrLyv0tbWO-a4lGSCG5GWFywJW2WqoPmHWDj29DM98MjWf4Q0xxn6qlvjapJNv5zLlJliSIUId3JOCF9MShC7jJev/s1600/201261-union-sharks.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiv0J5BqGkrXh1B5-bonKBbIo457AkCySWboAoRhnT9u1vwW3PHiiVHrLyv0tbWO-a4lGSCG5GWFywJW2WqoPmHWDj29DM98MjWf4Q0xxn6qlvjapJNv5zLlJliSIUId3JOCF9MShC7jJev/s400/201261-union-sharks.jpg" width="400" /></a></div>
It was a wild day in Toronto yesterday. As the Toronto transit flooded and many of us were left stranded, wet, delayed in the cold, many others took to the social nets to reinterpret the day's events.<br />
You don't appreciate what you have until you don't have it. On my way home on a crowded too wet bus, I just had to comment about how much I do love the TTC. There was no sarcasm there. I do love the TTC and I appreciate every one of those employees who do their best even if someone clicks a photo of one of them sleeping. We are all human and sometimes some of us work too much, stay up too late and maybe we aren't our best everyday. But we try.<br />
On a day when I felt the sharks surrounding me, I find humour in the crowd and thank each and everyone who reinterpreted the events of the day with humour.<br />
Toronto, have I told you how much I love you lately!<br />
<br />
See more images of the flood re-imagined at BlogTO <a href="http://www.blogto.com/city/2012/06/a_roundup_of_union_station_flood_funnies/">http://www.blogto.com/city/2012/06/a_roundup_of_union_station_flood_funnies/</a><br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNz9hPbytUXcTo7HLcxU3b0fLH64WVutLiEh53KsAStDX_soanccf9w3MY4BbY9TKARhU_AaUfiEucokswB-xkdB5BG9KATF6U4aDd7OSdIhSr7S6sceDR3pZXGUGpuPE0IFkvX4JGIXnR/s1600/201261-raffi.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNz9hPbytUXcTo7HLcxU3b0fLH64WVutLiEh53KsAStDX_soanccf9w3MY4BbY9TKARhU_AaUfiEucokswB-xkdB5BG9KATF6U4aDd7OSdIhSr7S6sceDR3pZXGUGpuPE0IFkvX4JGIXnR/s320/201261-raffi.jpg" width="239" /></a></div>
Sad I missed RaffiKaren Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-70219116089900505362012-03-19T10:24:00.001-04:002012-03-19T10:26:09.341-04:00Eleanor Clift Reflects on the 60's culture<embed src="http://c.brightcove.com/services/viewer/federated_f8/271557391" bgcolor="#FFFFFF" flashVars="videoId=1513445965001&linkBaseURL=http%3A%2F%2Fwww.thedailybeast.com%2Fcontent%2Fnewsweek%2F2012%2F03%2F18%2Fmad-men-goes-back-to-the-office.html%23&playerId=271557391&viewerSecureGatewayURL=https://console.brightcove.com/services/amfgateway&servicesURL=http://services.brightcove.com/services&cdnURL=http://admin.brightcove.com&domain=embed&autoStart=false&" base="http://admin.brightcove.com" name="flashObj" width="486" height="412" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br /><br />Read more on the accuracy of Mad Men in <a href="http://www.thedailybeast.com/content/newsweek/2012/03/18/mad-men-goes-back-to-the-office.html">Mad Men Goes Black to the Office</a>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com1tag:blogger.com,1999:blog-592584571286178141.post-62073928653814095052012-03-01T10:50:00.001-05:002012-03-01T10:50:48.700-05:00How would the story of the Three Little Pigs be covered today<iframe width="560" height="315" src="http://www.youtube.com/embed/9r2gOyh1bsg" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-86177703868044025952012-02-22T13:47:00.003-05:002012-02-22T13:50:56.778-05:00Double Impact Liquid Plumbr - Commercial for drain cleaner or porno ?What does it say when the commercial for the product to unclog your drain looks and sounds more like a porno?<br /><br /><iframe width="450" height="259" src="http://www.youtube.com/embed/Z7fz0jpuLkM" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-42650305441737087322012-02-09T09:46:00.000-05:002012-02-09T09:47:08.964-05:00Trend Hunter 2012<iframe width="560" height="315" src="http://www.youtube.com/embed/RHPLVHgTGd0" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-83732929405618756612012-01-06T10:32:00.002-05:002012-01-06T10:35:19.340-05:00Brand Me! Heineken U Code--QR Code Campaign<iframe width="480" height="274" src="http://www.youtube.com/embed/0RrXcm89FAo" frameborder="0" allowfullscreen></iframe><br /><br /><br />This video is a case study showing Heineken's campaign on Heineken Open'er Festival.Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-40518851184681083542012-01-06T10:13:00.001-05:002012-01-06T10:14:26.953-05:00A Tough guy takes on heart<iframe width="480" height="274" src="http://www.youtube.com/embed/ILxjxfB4zNk" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-45080602772148711232012-01-06T10:10:00.000-05:002012-01-06T10:11:20.308-05:00100 Things to watch in 2012 by JWT<div style="width:425px" id="__ss_10669904"> <strong style="display:block;margin:12px 0 4px"><a href="http://www.slideshare.net/jwtintelligence/jwt-100-things-to-watch-in-2011-10669904" title="JWT: 100 Things to Watch in 2012" target="_blank">JWT: 100 Things to Watch in 2012</a></strong> <iframe src="http://www.slideshare.net/slideshow/embed_code/10669904?rel=0" width="425" height="355" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe> <div style="padding:5px 0 12px"> View more presentations from <a href="http://www.slideshare.net/jwtintelligence" target="_blank">JWTIntelligence</a> </div> </div>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-20927967363032323922011-11-29T21:55:00.001-05:002011-11-29T21:58:11.674-05:00CBC Smackdown! Some Things are Worth Fighting For<iframe title='11nov-CBCsmackdown - embed' src='http://www.e-activist.com:80/ea-action/widget?widgetId=761' frameborder='0' width='500' height='1100' scrolling='no'></iframe><br /><br />What it says, what it means..Fight for What you believe inKaren Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-16614675312855182522011-09-15T10:41:00.001-04:002011-09-15T10:44:44.761-04:00How to Sell Juice in Russia?<iframe width="560" height="315" src="http://www.youtube.com/embed/rNcezYx9rLI" frameborder="0" allowfullscreen></iframe><br /><br />Tagline says:"Glamour is for fools. Vitamins are for people." <br />Say what?Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-33943903251458780922011-09-14T09:02:00.002-04:002011-09-14T09:03:49.345-04:00Stating the Obvious?<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhUVSNdJeuI2gqQLz5VpZlAB-2-spwisop3U8M2bD09j_U6YJHFIeFq9Y9e0ykU6eqkoIiotj7rPLW5rTZfCp-rCPQVUT6i0POxFdWOYkQEr8p9tFWXEmS_EMQtZ9NAhznQo-Wp9sxsdlVm/s1600/condomthumb.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 350px; height: 231px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhUVSNdJeuI2gqQLz5VpZlAB-2-spwisop3U8M2bD09j_U6YJHFIeFq9Y9e0ykU6eqkoIiotj7rPLW5rTZfCp-rCPQVUT6i0POxFdWOYkQEr8p9tFWXEmS_EMQtZ9NAhznQo-Wp9sxsdlVm/s400/condomthumb.jpg" alt="" id="BLOGGER_PHOTO_ID_5652200034805043234" border="0" /></a><br />Signs for condoms?Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-4864268246713311432011-09-08T12:26:00.003-04:002011-09-08T12:29:19.750-04:00Quebec Billboard is MagicHow do you promote a magic festival? Well, with magic of course!<br /><br /><object id="flashObj" width="652" height="367" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=9,0,47,0"><param name="movie" value="http://c.brightcove.com/services/viewer/federated_f9?isVid=1&isUI=1" /><param name="bgcolor" value="#FFFFFF" /><param name="flashVars" value="videoId=1148589296001&playerID=899459040001&playerKey=AQ~~,AAAAAEMe8RQ~,R8iUD_53FI-fFhu9OAo50DzmPhxRXuK4&domain=embed&dynamicStreaming=true" /><param name="base" value="http://admin.brightcove.com" /><param name="seamlesstabbing" value="false" /><param name="allowFullScreen" value="true" /><param name="swLiveConnect" value="true" /><param name="allowScriptAccess" value="always" /><embed src="http://c.brightcove.com/services/viewer/federated_f9?isVid=1&isUI=1" bgcolor="#FFFFFF" flashVars="videoId=1148589296001&playerID=899459040001&playerKey=AQ~~,AAAAAEMe8RQ~,R8iUD_53FI-fFhu9OAo50DzmPhxRXuK4&domain=embed&dynamicStreaming=true" base="http://admin.brightcove.com" name="flashObj" width="652" height="367" seamlesstabbing="false" type="application/x-shockwave-flash" allowFullScreen="true" allowScriptAccess="always" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed></object>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-2805927207223411612011-08-31T23:31:00.003-04:002011-08-31T23:43:15.099-04:00Solution to being beaten= Go to salon for new Hairdo<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjpoV4t-I_VLw7XNuYQHqu5CH97aeNagSeqPhhhZTo4O9rR1XrpNZ2URe7l7V_0c7gyHlN-nfJ7w-YcPuq1ywJQ1wKPFjhAb3hrXTNpZD7FKB54LD0VxYoAl832uGN8FNuY1u2XSITPzpck/s1600/fluid-salon-look-good-in-all-you-do.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 225px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjpoV4t-I_VLw7XNuYQHqu5CH97aeNagSeqPhhhZTo4O9rR1XrpNZ2URe7l7V_0c7gyHlN-nfJ7w-YcPuq1ywJQ1wKPFjhAb3hrXTNpZD7FKB54LD0VxYoAl832uGN8FNuY1u2XSITPzpck/s400/fluid-salon-look-good-in-all-you-do.jpg" alt="" id="BLOGGER_PHOTO_ID_5647228713357375202" border="0" /></a>
<br />Fluid Hair Salon reacts to outrage about the "Look good in all you do" ad above by posting a response on its website. Here's part of their response:
<br />
<br /><blockquote>"In response to the recent controversy regarding one of the ads from our “Look Good In All You Do” campaign, we launched over the past year, we respect everyone’s right to their interpretation of what they perceive the message to be. Similar to music videos, works of art, media, books, the ads were our interpretation of a particular “art form” – we are a Hair and Beauty Salon – our business is to make people “LOOK GOOD”. Is it cutting edge advertising? Yes. Is it intended to be a satirical look at real life situations that ignites conversation and debate? Of course. Is it to everyone’s taste? Probably not."</blockquote>
<br />Hard to imagine satire in abuse
<br />Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-83410541914593371432011-08-30T09:19:00.000-04:002011-08-30T09:20:13.342-04:00Great Slides from Cannes Lions 2011<div style="width:425px" id="__ss_8413634"> <strong style="display:block;margin:12px 0 4px"><a href="http://www.slideshare.net/jessedee/100-beautiful-slides-from-cannes-lions-2011" title="100+ Beautiful Slides from #CannesLions '11 from @jessedee" target="_blank">100+ Beautiful Slides from #CannesLions '11 from @jessedee</a></strong> <iframe src="http://www.slideshare.net/slideshow/embed_code/8413634" width="425" height="355" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe> <div style="padding:5px 0 12px"> View more presentations from <a href="http://www.slideshare.net/jessedee" target="_blank">@JESSEDEE</a> </div> </div>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-5965952862503036422011-08-10T11:02:00.005-04:002011-08-10T11:14:02.967-04:00Buttvertising - Coming to a butt near you!<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg88Vv3YgqIe2nrL-HkljafbcmTq31a-440mAruRb_DedZPfsQJLYZpoDrF4o8Y95oHtbDRsqn2PvSb3eTydYBpzL1JW8Rtk1ScTc6ihA4U3zjN84xbQ9b9muV5UFCVUL55N0HjHeiwEUpr/s1600/Zara+Dampney+Shauna+Mullin+2.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 225px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg88Vv3YgqIe2nrL-HkljafbcmTq31a-440mAruRb_DedZPfsQJLYZpoDrF4o8Y95oHtbDRsqn2PvSb3eTydYBpzL1JW8Rtk1ScTc6ihA4U3zjN84xbQ9b9muV5UFCVUL55N0HjHeiwEUpr/s400/Zara+Dampney+Shauna+Mullin+2.jpg" alt="" id="BLOGGER_PHOTO_ID_5639243339341922754" border="0" /></a>
<br />It's a gamble that Betfair (the gambling company) is willing to take. They are betting that you'll take out your smart phone and focus it squarely on the butts of two British beach-volleyball champs- Zara Dampney and Shauna Mullin. Adweek reports that the gals are getting a five-figure deal for the placement of the QR codes on their backsides.
<br />
<br />Is it odd that the gals previously complained about people sexualizing beach volleyball?
<br />
<br />What it says- what it means!
<br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLS9oh9nLBF6PjslaluY5T2b9C_fG07rqBx6T4avfzOx3QcjJt36T5nHqaD1Wx6Znxgsg1loubVuIGj6ouQ4WPqZuAD6aPl7Fe9hki1R7KxxAPWJbJNalv9PL5_lKmhfGVwFN95guPA9u8/s1600/Zara+Dampney+Shauna+Mullin+2.jpg">
<br /></a>
<br />Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-88384930972731063172011-08-03T11:43:00.002-04:002011-08-03T11:46:12.870-04:00How to Milk the Interesting out of MilkMilk, you have to admit it's a bit boring. How to make it interesting? Ask the Brits at Wieden London who ask us, "Who First Thought to Milk a Cow?"<br /><br /><iframe width="560" height="349" src="http://www.youtube.com/embed/t4Xt_XS9BJA" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-16275736587535698952011-07-26T10:20:00.001-04:002011-07-26T10:22:32.689-04:00Who needs Reality? You can Back Seat DriveToyota's Back Seat Driver App<br /><br /><iframe width="560" height="349" src="http://www.youtube.com/embed/-mjudtrwdS4" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-83000988145925990972011-07-25T19:05:00.004-04:002011-07-28T21:11:31.500-04:00Showdown at the Old Spice CorralJust when you thought they were off the rail using Fabio, Old Spice brings out the duel.<br />Guy with hair vs Mustafa.. Are you kidding me? MUSTAF no question!<br /><br /><br /><iframe src="http://www.youtube.com/embed/s_B9ePs8Opw" allowfullscreen="" frameborder="0" height="349" width="560"></iframe><br /><br /><iframe src="http://www.youtube.com/embed/ykCExCla1tE" allowfullscreen="" frameborder="0" height="349" width="560"></iframe><br /><br />Mano a Mano in el bano July 26 noon <a href="http://youtube/oldspice">http://youtube.com/oldspice</a><br /><br />After 4 days and many many video, the winner of course is the <span style="font-weight: bold;">Original Old Spice Guy!</span><br /><br /><iframe width="560" height="349" src="http://www.youtube.com/embed/VqLo0338Zl8" frameborder="0" allowfullscreen></iframe><br /><br />See more <a href="http://mashable.com/2011/07/28/old-spice-guy-wins/">here</a>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-17621504455944594392011-07-23T12:12:00.003-04:002011-07-23T12:25:22.645-04:00Meant for Viral; Skittles Newlywed X-RatedDefinitely X Rated and not meant for TV, this "spec ad" by Cousins and not approved by Skittles is really all about the Viral.<br /><br /><iframe src="http://www.youtube.com/embed/qvgYAwDORo4" allowfullscreen="" frameborder="0" height="349" width="560"></iframe><br /><br />Oh my oh my<br /><br />The disclaimer on the website SharetheRainbows.com says it's " a digital parody of the Skittles brand" and uses "the visual language of Skittles for the purpose of satire...The video is in no way associated with Skittles...the content of this website should in no way be construed as factual or defamatory..is intended for mature audiences and should not be accessed by persons under 18."Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com1tag:blogger.com,1999:blog-592584571286178141.post-25320696462826849922011-07-16T10:01:00.001-04:002011-07-16T10:02:41.186-04:00Kate Moss + A Great Big Rabbit = ?Good Luck?<br /><br /><iframe width="425" height="349" src="http://www.youtube.com/embed/OXmUdTkranQ" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-62259862987713053962011-07-15T18:50:00.002-04:002011-07-15T18:53:23.103-04:00Strange Blast- Vivident GumStrange Italian gum commercial for Vivident Blast.<br /><br /><iframe src="http://www.youtube.com/embed/8VviS4biFmI" allowfullscreen="" frameborder="0" height="349" width="560"></iframe><br /><br /><br />Doesn't make me want to chew gum, but maybe I'm just not in the target market..thank goodness!Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-73588001117152300812011-07-08T18:41:00.001-04:002011-07-08T18:43:41.596-04:00TV Jealous of Smart Phone"He never touches me like that. He rarely turns me on"<br /><br /><iframe src="http://www.youtube.com/embed/G0KS71fD_tg" allowfullscreen="" frameborder="0" height="286" width="450"></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0tag:blogger.com,1999:blog-592584571286178141.post-84706838090845326972011-07-05T09:45:00.001-04:002011-07-05T09:46:54.757-04:00The 70's Strangely SurrealIt's about the fibres, man!<br /><br /><iframe width="450" height="367" src="http://www.youtube.com/embed/jNBoJZN-KIk" frameborder="0" allowfullscreen></iframe>Karen Hhttp://www.blogger.com/profile/00675004213177658214noreply@blogger.com0