What it Says-What it Means

Brand Me! Heineken U Code--QR Code Campaign

2012-01-06T10:32:00.002-05:00

This video is a case study showing Heineken's campaign on Heineken Open'er Festival.

A Tough guy takes on heart

2012-01-06T10:13:00.001-05:00

100 Things to watch in 2012 by JWT

2012-01-06T10:10:00.000-05:00

JWT: 100 Things to Watch in 2012

View more presentations from JWTIntelligence

CBC Smackdown! Some Things are Worth Fighting For

2011-11-29T21:55:00.001-05:00

What it says, what it means..Fight for What you believe in

How to Sell Juice in Russia?

2011-09-15T10:41:00.001-04:00

Tagline says:"Glamour is for fools. Vitamins are for people."
Say what?

Stating the Obvious?

2011-09-14T09:02:00.002-04:00

Signs for condoms?

Quebec Billboard is Magic

2011-09-08T12:26:00.003-04:00

How do you promote a magic festival? Well, with magic of course!

Solution to being beaten= Go to salon for new Hairdo

2011-08-31T23:31:00.003-04:00

Fluid Hair Salon reacts to outrage about the "Look good in all you do" ad above by posting a response on its website. Here's part of their response:

"In response to the recent controversy regarding one of the ads from our “Look Good In All You Do” campaign, we launched over the past year, we respect everyone’s right to their interpretation of what they perceive the message to be. Similar to music videos, works of art, media, books, the ads were our interpretation of a particular “art form” – we are a Hair and Beauty Salon – our business is to make people “LOOK GOOD”. Is it cutting edge advertising? Yes. Is it intended to be a satirical look at real life situations that ignites conversation and debate? Of course. Is it to everyone’s taste? Probably not."

Hard to imagine satire in abuse

Great Slides from Cannes Lions 2011

2011-08-30T09:19:00.000-04:00

100+ Beautiful Slides from #CannesLions '11 from @jessedee

View more presentations from @JESSEDEE

Buttvertising - Coming to a butt near you!

2011-08-10T11:02:00.005-04:00

It's a gamble that Betfair (the gambling company) is willing to take. They are betting that you'll take out your smart phone and focus it squarely on the butts of two British beach-volleyball champs- Zara Dampney and Shauna Mullin. Adweek reports that the gals are getting a five-figure deal for the placement of the QR codes on their backsides.

Is it odd that the gals previously complained about people sexualizing beach volleyball?

What it says- what it means!

How to Milk the Interesting out of Milk

2011-08-03T11:43:00.002-04:00

Milk, you have to admit it's a bit boring. How to make it interesting? Ask the Brits at Wieden London who ask us, "Who First Thought to Milk a Cow?"

Who needs Reality? You can Back Seat Drive

2011-07-26T10:20:00.001-04:00

Toyota's Back Seat Driver App

Showdown at the Old Spice Corral

2011-07-25T19:05:00.004-04:00

Just when you thought they were off the rail using Fabio, Old Spice brings out the duel.
Guy with hair vs Mustafa.. Are you kidding me? MUSTAF no question!

Mano a Mano in el bano July 26 noon http://youtube.com/oldspice

After 4 days and many many video, the winner of course is the Original Old Spice Guy!

See more here

Meant for Viral; Skittles Newlywed X-Rated

2011-07-23T12:12:00.003-04:00

Definitely X Rated and not meant for TV, this "spec ad" by Cousins and not approved by Skittles is really all about the Viral.

Oh my oh my

The disclaimer on the website SharetheRainbows.com says it's " a digital parody of the Skittles brand" and uses "the visual language of Skittles for the purpose of satire...The video is in no way associated with Skittles...the content of this website should in no way be construed as factual or defamatory..is intended for mature audiences and should not be accessed by persons under 18."

Kate Moss + A Great Big Rabbit = ?

2011-07-16T10:01:00.001-04:00

Good Luck?

Strange Blast- Vivident Gum

2011-07-15T18:50:00.002-04:00

Strange Italian gum commercial for Vivident Blast.

Doesn't make me want to chew gum, but maybe I'm just not in the target market..thank goodness!

TV Jealous of Smart Phone

2011-07-08T18:41:00.001-04:00

"He never touches me like that. He rarely turns me on"

The 70's Strangely Surreal

2011-07-05T09:45:00.001-04:00

It's about the fibres, man!

Imitation, the sincerest form of flattery- Wikileaks

2011-07-05T09:37:00.002-04:00

The MasterCard "Priceless" campaign has been parodied time and time again. Maybe it's tired, but this one might bring a smile to your face.

What Does it Cost to Change the World? from WikiLeaks on Vimeo.

Nokia UK Barbie Goes Fembot

2011-07-04T10:27:00.001-04:00

Just seems wrong on so many levels

On Aggregation and Curation on Twitter

2011-06-28T16:37:00.001-04:00

KFC- Eat Your Fingers Off Soulfully!

2011-06-28T11:26:00.004-04:00

I just can't help it. Every time I think of Kentucky Fried Chicken (KFC) I think of people eating their fingers off. It's one of those examples of cross-cultural mistakes being made in translation of advertising slogans. The story goes that when KFC opened their store in China, the famous slogan "Finger lickin' good" was translated into "eat Your fingers off."

So even though this soulful London ad for KFC is sweet and sentimental..I just can't help it..I'm envisioning a zombie movie.

How To Sell A Book- The Book Trailer- It's a Social Media Revolution

2011-06-28T10:18:00.006-04:00

We're all used to seeing video trailers for upcoming movies, but seeing a video trailer for a book may seem new to many of us. The first trailer for a book was for Dark Symphony by author Christine Feehan in 2003. Book trailers can be acted out with high production values or simple stills set to music.

For me the best ones are those where we have no idea that they are a sales pitch at all- we get hooked by either the story real or fictional.

Here's an example- Social Media Revolution 2011 version

and the version from the year before 2010

and the year before that 2009

And for the offbeat, see the 2011 Moby Book Trailer Video Award Winner

Move over Millennials- It's Z time

2011-06-24T09:08:00.003-04:00

The oldest Millennials or Gen Y'ers are now 31. It's time to think about the up and coming Gen Z! Born between 1992/1994 and 2004/2010, they are the true digital natives. According to Ethan Lyon of Sparxoo.com In Generation Z Stats, they are, "coming of age publicly on the web." Their defining characteristics

Speed Demons- a generation that has grown up on instant gratification with instantaneous Google answers- Age of AADD-Acquired Attention Deficit Disorder- On Demand is the New Normal
Community Organizers and Curators- Born social through social nets befriending and interacting- Key Behaviours: Share, Express and Consume
Open Books-Personal information is shared with little thought to privacy
Micro Miners-Information broken down and condensed- think tumblr and twitter
Self-publishing

2010 Generation Trend Report

View more documents from David Capece

Positioning in Everyday Language- The Target, the competition for the target and the way to beat the competition.

2011-06-21T15:56:00.005-04:00

A common definition says that positioning is the process used by marketers to create an image or identity in the minds of the target market.

Bob DeSena in his article On Positioning in Media Post (June 21, 2011) has an interesting take on positioning.

According to DeSena, the Dennis Rodman theory of positioning:

" For those who remember Rodman before the tattoos, green hair and body piercing became the story, he was the rebounding champion for the National Basketball Association for seven years in a row. While it was a great record on its own, the fact that he was 6' 6" in height (although listed at 6' 8") and 50 pounds lighter than the NBA giants with whom he was competing, made it even more remarkable.

Rodman did it by understanding his target (specifically studying where the ball would likely come off the rim for the various shooters), understanding his competition for that target (Shaquille and other big men and their strengths and weaknesses), and developing a sustainable competitive advantage for beating them (anticipation and speed). In short, he was a master of positioning. Really understanding those three elements -- your target, your competition for that target, and a way to beat the competition -- are the keys in basketball, in selling cars or in selling a personal brand for political gain."

Image Flickr by Open Sports

Creativity- what is it?

2011-06-21T12:30:00.000-04:00

Everything is a Remix

Everything is a Remix Part 3 from Kirby Ferguson on Vimeo.

It's a bird, it's a plane, It's a flying twitter hashtag

2011-06-18T10:28:00.003-04:00

You know twitter has arrived when a plane sports a twitter hashtag #nerdbird.

Virgin America dedicates the plane to fans on social media with tweets and status updates

Unleash Your fingers

2011-06-18T10:25:00.000-04:00

Can the product be as interesting as the commercial?

Ken find's out about Barbie!

2011-06-14T16:43:00.001-04:00

I'll sell you, if you sell me....We're all sold in TIME

2011-06-14T10:19:00.002-04:00

The world stands on the brink for print journalism, no doubt. Maybe it's TIME to call in the big boys from Call of Duty: Modern Warfare 3.

Apparently, this is the first time Time has authorized the use of its cover to promote a product. Here Activision promotes its video game Call of Duty with the apocalyptic cover. Those who pre-order the game, get the poster. What's in it for TIME?

Boys, boys, boys.

That's modern warfare alright.

KinectShop -Try it on virtually and get a pic of it too.

2011-06-12T12:32:00.003-04:00

KinectShop is a soon to be augmented reality shopping experience for the Xbox Kinect. Shoppers can select items from the virtual store to try on an look at their appearance from multiple views. A QR code of the look can be shared to your phone, twitter of facebook. The code could even help you locate the item in a real store.

Read more at Fast Company

Fear Scary Monsters- Terminex

2011-06-10T18:04:00.004-04:00

Too scary? Just right? Entertaining?

Dvein // Terminix 'Flying Monsters' from Blacklist on Vimeo.

Doggelganger

2011-06-10T09:59:00.003-04:00

Evey wonder what kind of dog you look like. Well with this website application Doggelganger, sponsored by the Pedigree Adoption Drive and created by BBDO, you can find out and maybe adopt a dog if you live in Auckland, New Zealand. You need to find a picture where you are facing the camera. The only one of me I could find facing the camera was an older one, but you get the idea. Sheba's not going to be happy. I don't look like her!

Christoph Nieman on Happiness, Work and Creativity

2011-06-06T10:11:00.000-04:00

2011/04 Christoph Niemann from CreativeMornings on Vimeo.

McDonald's Uses the Game Layer to Get You

2011-06-05T09:44:00.002-04:00

Using an interactive billboard and a smart phone, McDonald's draws customers into its game layer.

Importance of Social Media for Marketers

2011-06-04T11:47:00.000-04:00

Video from 2010

Any wonder that the Diva goes all Diva over Cadbury

2011-05-31T11:28:00.003-04:00

Is it at all surprising that Naomi Campbell is threatening to sue Cadbury over this ad?

But did you immediately know the reason?

According to Ad Week Campbell is saying it is upsetting to be described as chocolate.
Cadbury claims the ad is no longer running.

Shelf Appeal- Is it the Words, the Colour, the Shapes or the Symbols?

2011-05-22T16:56:00.002-04:00

According to Terri Goldstein in Media Post, it's not the Words! Terri reports that studies show words are the least important factor. It takes a consumer about 5 seconds to locate and choose a product.

Here's the order of attraction:

Colours (enhances visibility)
Shapes ( signal quality)
Symbols ( Think Nike Swoosh)
Words ( Best is when they focus on one competitive advantage)

Femme-o-Matic

2011-05-19T10:16:00.001-04:00

So artful..so offensive!

Cadbury Glass Half Full is Half Empty

2011-05-18T10:17:00.003-04:00

We've seen the gorilla and the eyebrows, but Monks? What do you think? Has Half Full Productions turned Half Empty?

Cadbury- Latest Viral attempt

2011-05-06T10:19:00.001-04:00

It's not quite a Gorilla drumming or wacky eyebrows.

Reporters Without Borders Make Dictators Speak Truth

2011-04-30T12:21:00.003-04:00

Press campaign for Reporters without Borders that makes Dictators speak the truth about what is going on in their countries with the use of simple augmented reality.

The campaign was created by Publicis Brussels

A Toronto Art Director you have to Love

2011-04-29T18:40:00.002-04:00

Art Director Sean Ohlenkamp's created a unique anniversary gift for his wife.

American Airlines Flash Mob Post- Be careful what you ask for.

2011-04-27T19:21:00.003-04:00

When American Airlines wanted to announce 10 new destinations out of Los Angeles, a flash mob sounded like a great idea. Forty dancers put smiles on many faces.

But once the video was posted on YouTube, AA opened up the comments by asking what type of video content everyone would like AA to produce.

The top comment posted by Feralnerd reads,

"I have a ZANY wacky social media idea for you! It's pretty out there but here goes: what if you got people to fly with you by...having better service, and lower prices? WHAT A WACKY GIMMICK THAT WOULD BE!"

Foursquare-Check in for Food for Fido

2011-04-24T11:12:00.002-04:00

Foursquare conditions dog masters to check-in for Dog food

Devo Interactive Video- Click and move to buy things

2011-04-20T16:54:00.003-04:00

In the video, you control where to go and what to see. You can click to buy things too.

You are the director

The Better Marriage Blanket

2011-04-16T10:24:00.002-04:00

According to the commercial it makes a great gift for a wedding or anniversary. Better send one off to the Royals!

Used car compared to a woman?

2011-04-13T14:52:00.003-04:00

Dale Wurfel's Used Car ad in the London Free Press reads, "You know you are not the first. But do you really care."

Seriously?

Wife Says no to Ipad 2 but Apple says Yes!

2011-04-04T16:20:00.004-04:00

According to Macrumors, a man who returned his iPad 2 to Apple with a note saying "Wife said no." ended up with it being returned to him with a note from Apple, "Apple said Yes."

Apparently the apple employees were amused at the reason, and the higher ups at Apple decided to have some fun, and get some great PR along the way.

Augmented Reality for Marketers from SXSW

2011-04-03T19:52:00.000-04:00

Augmented Reality For Marketers: Future of Consumer Interactions (Part 1) - SXSW 2011

View more presentations from Lynne d Johnson

Quotes from SXSW

2011-04-03T19:34:00.001-04:00

Most Memorable Quotes from SXSW 2011

View more presentations from Marta Majewska

Times Square Video Hack isn't What We Think.

2011-03-18T12:28:00.005-04:00

Almost a million and a half views in 5 days the video "How to hack video screens on times square" is probably something we'd all like to believe.

For all those who want to believe it's true, think again. James Perceley and Michael Krivicka founders of Thinkmondo produced the video to promote the new movie Limitless. The video does not mention the movie. According to the Tanzina Vega's NY Times article Viral Videos Catch On That Only Hint of Sponsor's Purpose, marketers want to attract viewers on social nets without overtly pushing products.
In the video the man hacking the billboard buys a red balloon to which he attaches his hacking device. The balloon floats across a video trailer for the film Limitless and changes its content.
Read more in the NYTimes article here.

Augmented Reality Angels Fall from Sky

2011-03-17T08:37:00.003-04:00

If there really were angels would they really all look like this?

And here they are falling from the sky in Victoria Station

No escape. They'll read your face! It's called Affective Computing

2011-03-03T11:42:00.004-05:00

According to Media Post, Forbes.com plans to release a face recognition app this week. Those using the app will view video ads and turn on their webcams. Forbes will be able to tell participants reaction through the facial recognition software.

The software developed by Affectiva and MIT Media Labs was originally developed to help those who have difficulty recognizing emotion.

Marketers can use the software to make changes to potential ads, and gaming companies could use it to ramp up a game if it appeared the user was losing interest.

Here it comes affective computing.

George Carlin talks about Stuff

2011-02-20T20:31:00.000-05:00

Hitler has problems with Rogers and Bell

2011-02-14T08:59:00.000-05:00

What's Super in SuperBowl-- May the Force be With You

2011-02-12T11:31:00.003-05:00

The verdict is in, nostalgia and cute beat rude and risque at the 2011 ad Superbowl. Volkswagen's The Force with over 27 million views on YouTube and over 10 million before the game itself was in a league by itself. According to AdAge that kind of free media is worth over $500,000 against the $3 million cost of the 30 second ad on the Superbowl. And that doesn't include the value of news coverage.

One Nielson poll places it as most liked but it wasn't in the top 10 of most recalled ads after the game.

Read more about the Superbowl ads at AdAge

Heineken Making an Entrance

2011-01-30T09:47:00.001-05:00

Stombo backs Stop the Meter campaign

2011-01-28T09:31:00.002-05:00

Sign the petition at http://stopthemeter.ca

Supermarket Inc-Inside a $500 Billion Money Machine

2011-01-27T08:52:00.004-05:00

On CNBC tonight 9 pm EST (Jan 27,2011) the documentary Supermarket Inc. with repeat showings Saturday, January 29th at 7pm EST and Sunday, January 30th at 10pm EST

From heat maps that track your travels through the aisles to placing sought after items in distant places, supermarkets are pulling out the arsenal to watch, follow, analyze and entice you to buy more.

Data Privacy Day is Friday

2011-01-26T22:52:00.003-05:00

Friday January 28 is Data Privacy Day. Its purpose is to promote data privacy education.

From the website,
"Data Privacy Day is an international celebration of the dignity of the individual expressed through personal information. In this networked world, in which we are thoroughly digitized, with our identities, locations, actions, purchases, associations, movements, and histories stored as so many bits and bytes, we have to ask – who is collecting all of this – what are they doing with it – with whom are they sharing it? "

The site is sponsored by Intel, Microsoft, Visa and Google-your "Data Privacy Day Partners."

Forever Lazy

2011-01-19T09:39:00.001-05:00

If you thought the Snuggie just did not go far enough..it's the Forever Lazy

Really?

State of the Internet

2011-01-19T09:23:00.002-05:00

Why we have no time...

We all got mobile

2011-01-17T09:47:00.004-05:00

Toxic Waste Nuclear Sludge Candy Bar is Toxic!

2011-01-16T12:07:00.003-05:00

Finally, there is truth and transparency in advertising!

The Toxic Waste Nuclear Sludge Chew Bars imported from Pakistan and distributed by an Indian company Candy Dynamics contain elevated levels of lead and have been recalled!

Well, they are called Toxic!

T-Mobile - Mo' Flash Mob

2011-01-09T09:54:00.002-05:00

The Making of Welcome Back

Intel -Chase

2011-01-09T08:46:00.000-05:00

interesting

Orangina ads

2011-01-05T18:19:00.002-05:00

The 2007 commercial Orangina Juicy

the Making of the 2007 commercial

Orangina Animals in 2010

Pajama Jeans..Really?

2011-01-05T12:37:00.000-05:00

Are you kidding me?

JWT Trendspotting for 2011

2011-01-05T12:29:00.000-05:00

JWT: 100 Things to Watch in 2011

View more presentations from JWTIntelligence.

Totally Sexist Christmas

2010-12-24T12:12:00.001-05:00

Steve Smith from Media Post says."Actually "The Cup-Size Choir" might just be another flash in the pan viral video if not for the kind of follow-through that more streaming media should try. Follow the direction at the end of the clip to go to cupsizechoir.com and you can click through to the full interactive Monty, so to speak. You get to play the ladies. Just tap the middle row of keys to activate any of the seven, um instruments. You can even record your tune and share it. There is a bit of a lag between clicks or key presses and the tone, but after a little practice you will get the hang of it. And the ladies never seem to get annoyed."

Coke gets twisted by Inception music

2010-12-22T09:07:00.000-05:00

preferable to the real ad!

Naughty Viral- Spins sex for success

2010-12-14T12:13:00.000-05:00

One of AdAge's top ten virals of 2010

Smoke The Convenient Truth

2010-12-11T10:38:00.001-05:00

The winner of Slideshare's best presentation

SMOKE - The Convenient Truth

View more presentations from Empowered Presentations, Honolulu, HI.

Greenwashing

2010-12-11T10:30:00.001-05:00

My amazing students' work!

Greenwashing from Andrew Lauder on Vimeo.

So that's what you do with Business Cards- Samsung

2010-12-10T11:58:00.000-05:00

by the Viral Factory

That's love! Puma

2010-12-10T11:53:00.000-05:00

Public Service Announcements Don't Have to be typical

2010-12-10T10:36:00.001-05:00

Successful viral in 2010 Sussex Safer Roads- Embrace Life

Love: Fact, Fiction or viral?

2010-11-30T18:38:00.003-05:00

Posted October 24, 2010 the love story of Frank and Kasey. Boy plans marriage proposal. Girl on bridge in Central Park, band sets up and plays girl's favourite song- Stand By Me. Boy in rowboat below calls out to his love-proposes, throws ring to girl. Girl runs down to boat and they row away.

Oh if life were so sweet...some thought it was an iPhone viral ad, but no- it's for Thinkmodo, a company launching next January. The company marketing the potential of viral videos.

The success of the fake proposal video according to the company's founder Micheal Krivicka proved you can create a viral that appeals to men and women. Says Krivicka, “The field of viral videos is constantly changing and new trends are born every day,” he says. “With these particular findings we want to show advertisers that one video can target men and women. Separate campaigns are not needed.”

Conclusion- Love more fiction than fact; fantasy trumps reality; winner-slick marketers..boo hoo

Se Mashable for more information

Guerrilla Gone Bad -P&G Abandon Abandoned Boxes

2010-11-30T11:53:00.003-05:00

Everybody loves a guerrilla campaign except maybe the police, the public, and the bomb squad!

P&G's recent promotion "P&G Faustao Airplane" in Brazil had wooden crates appearing in unexpected spots around Rio and other cities. The crates were intended to show that the airplane was full of prizes and some were falling from the plane.

When are people going to learn, what we all know- unattended packages are not things we want to see!

Rio's police proceeded to close off the streets, and call in the bomb squad. The crates were empty, of course.
The company has canceled more distribution of unattended boxes.

To make matters worse the promotions company had applied for a permit for the boxes but didn't get one, and the police are contemplating taking action to have the company pay for police costs.

But alas, the show must go on says P&G who is continuing the campaign and promising to land planes with prizes at winner's houses.

Voting was never like this- It's Orgasmic!

2010-11-25T10:02:00.002-05:00

A video from Spain by the Young Socialists In Catalonia,.

Clearly, they are passionate about voting!

F'n Predictable!

2010-11-21T10:27:00.005-05:00

Nothing warms me up like Effen by the fire?

There's nothing more satisfying than Effen on a plane?

Everybody enjoys Effen in the penthouse?

Absolut Movies and bus stops

2010-11-20T15:01:00.001-05:00

Lemon, lemon everywhere

Johnnie Walker The Man Who Walked Around the World

2010-11-20T14:32:00.000-05:00

Walking can be fascinating...we like to follow the journey

122 seconds=122 years Hovis

2010-11-05T14:14:00.002-04:00

Depicting 122 years of history the British Hovis commercial created by Cossette group's Miles Calcraft Briginshaw Duffy, increased sales by 14% or $145 million in extra profit. It was the Grand Prix winner of UK's Institute of Practitioners in Advertising Awards November 2010.

Worse than the Truman Show- Control TV

2010-11-05T11:16:00.004-04:00

If you remember the Truman show, you may have felt for poor Truman when he found out his whole life was a manufactured reality show that everyone knew about except him. We cheered as he made his attempt to escape to the "real world."

But what kind of real world did he escape to?

Here we are in 2010. Welcome to ControlTV where Tristan Couvares is a willing lab rat living his crowd sourced life in full 24/7 camera view...all sponsored by Ford, Sprint and Snickers. Needless to say there is a lot of candy bar eating no matter what the audience votes on him to do. And there's a lot of voting- voting on everything from getting a haircut to who he dates and of course making him do embarrassing things.

According to Steve Smith in Media Post, "Tempting as it is to deride the premise and the level of surveillance the show imposes on this character, there is something about this entire enterprise that embodies the state of digital media in all of our lives .. aren't many people starting to use the social network online as a kind of crowd-sourced advisory and surveillance mechanism... checking in with one another, giving and asking advice...For a generation of twenty-somethings ... the social network is serving as that surrogate adviser, the always-on second opinion."

Psychographics: Watch what you watch!

2010-11-02T15:17:00.004-04:00

People who watch Mad Men are creative, liberal, more dreamer than realist. People who watch The Office think they are superior. Rebels watch Family Guy..and not very creative people watch The Biggest Loser..so says Mindset and their psychographic data.

Read more about what shows you watch mean and what products they say you might buy on Ad Age

Call me a dreamer!

Mini Getaway-Augmented Reality Game

2010-10-22T11:01:00.003-04:00

MINI Stockholm has launched a mobile augmented reality hunting game to promote the MINI Countryman. Players hunt a virtual MINI on their mobile phones, catch it and run as fast as they can to prevent others from taking it. The first player to have the car in his/her possession for a week wins a real Mini Countryman.

Viral- Atomic Tom-Apple Ad?

2010-10-17T10:18:00.002-04:00

Out of nowhere comes Atomic Tom. Claiming they had their instruments stolen, they decided to just depend on voice and music generated on iPhones and perform on the B train in New York.

Great story...true???? Does it matter?
Now we know Atomic Tom and of course iPhones.

Virgin Airlines 2010- It's a new day, or is it?

2010-10-02T12:23:00.003-04:00

The song for the new Virgin Airlines says, "It's a new dawn; it's a new day." but it's still all about sex! steamy..steamy

Porn-a-hol?

2010-09-28T17:48:00.002-04:00

Skyy vodka's sex with a bottle campaign is getting some people all hot and bothered.

In defense their marketing director Maura McGinn says. "We're an adult product consumed mostly in the evening and in flirtatious situations."

The U.S. Distilled Spirits Council's advertising code says: "Beverage alcohol advertising and marketing materials should not rely upon sexual prowess or sexual success as a selling point for the brand."

Somebody wants attention, and somebody is getting it.

Advertisers want to CAPTCHA you!

2010-09-22T09:22:00.005-04:00

You've probably experienced these strange distorted words when you want to go deep into a website. Called CAPTCHAs an acronym for Completely Automated Public Turing test to tell Computers and Humans Apart that's pretty much what they do-make sure you are a human.

I have to admit, I often have to go through several different CAPTCHAs before I get the right answer so I wonder if I'm less human or a little computer.

One thing for sure, when you try to solve one of these things your attention is focused, and that is precisely why advertisers want to get into the CAPTCHA.

Adage reports that Solve Media has created a technology that would allow advertisers words or names into the CAPTCHA. The new style of ad is called a type-in.

To the naked eye they are easy to read compared to the old style, but apparently there are variations in pixilation and no two will be identical.

No space is sacred.

Read more at AdAge

Sexy Ketchup and condoms

2010-09-18T19:48:00.004-04:00

Google Instant- Bob Dylan

2010-09-16T09:55:00.003-04:00

Is this selling out? Or is it keeping your image current, and attaching yourself to new media and new markets?

OnStar..No escape from Facebook status update!

2010-09-15T08:50:00.002-04:00

Well, you can't talk on your cell phone while driving without a hands free connection so you certainly shouldn't be texting an update to your facebook status on your cell while driving.

However, you wont need to go through status update withdrawal while driving if you have OnStar 's next generation in-vehicle technologies that will support audio Facebook statuses and SMS messages.

You'll be able to hear your facebook and text messages and respond verbally. The system will transcribe your voice to text.

They call it "responsible connectivity"---really? How about just paying attention to driving?

YouTube Time Machine

2010-09-13T18:38:00.003-04:00

Travel back in time as far back as 1860. Select your area of interest from video games, television, commercials, current events, sports, movies and music and YouTube Time Machine will take you there.

QR Codes-Simple Augmented Reality

2010-09-12T09:49:00.007-04:00

QR codes are examples of very simple augmented reality. Widely used in Japan and Europe for several years they are beginning to be seen and used all over North America. View the video I created below:

The Tokyo N Building covered in QR codes is designed so passers-by can read the changing codes and get information via sites like Twitter. More in depth info like specials available in stores, who is tweeting and what they are tweeting comes from an iPhone app.

N Building from Alexander Reeder on Vimeo.

For more see:

20 Interesting Things: QR Codes

View more presentations from David Stutts.

Meme me Up Scotty!

2010-09-12T09:32:00.001-04:00

Autune the News

2010-09-11T13:44:00.003-04:00

and the original

Hunter Shoots a Bear--or does he?

2010-09-10T20:30:00.002-04:00

A little interactive (Swear Alert) To get full interaction double click and view on YouTube