The Israeli University that holds the rights to Einstein's image has filed a lawsuit against GM for using the image of Einstein and buffing the E-man up for a People magazine ad with the line, "Ideas are sexy too."
A spokesperson from GM claims that they paid for the rights.
The ad ran in November, the suit comes in May. Result: Buzz for GM
What's the difference between what people, or things created by people,say and what they mean? Why is that difference often so great? This blog about media,the psychology of consumer behaviour, visual communications,and the strange cultural history of advertising will investigate what things say and what they mean and what that says about the strange strange world that is us.
Saturday, May 29, 2010
Dulux Let's color project
Euro RSCG London created a series of events in the U.K., France, Brazil and India. In each country participants transformed private and public space with paint.
Let's Colour India Documentary
Let's Colour India Documentary
Well..Eat my Logo!
Tuesday, May 18, 2010
Friday, May 14, 2010
Thursday, May 6, 2010
When Sap sells -John Lewis
UK department store John Lewis tugs at the heart strings
but is it plagiarism? You decide
This one is from 2007
not quite as nice as this one from 2008
but is it plagiarism? You decide
This one is from 2007
not quite as nice as this one from 2008