What it Says-What it Means

What's the difference between what people, or things created by people,say and what they mean? Why is that difference often so great? This blog about media,the psychology of consumer behaviour, visual communications,and the strange cultural history of advertising will investigate what things say and what they mean and what that says about the strange strange world that is us.

Friday, January 6, 2012

Brand Me! Heineken U Code--QR Code Campaign




This video is a case study showing Heineken's campaign on Heineken Open'er Festival.
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A Tough guy takes on heart

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100 Things to watch in 2012 by JWT

JWT: 100 Things to Watch in 2012
View more presentations from JWTIntelligence
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