What's the difference between what people, or things created by people,say and what they mean? Why is that difference often so great? This blog about media,the psychology of consumer behaviour, visual communications,and the strange cultural history of advertising will investigate what things say and what they mean and what that says about the strange strange world that is us.
Thursday, February 26, 2009
Alpo says Enough of the Metrosexual Dogs
OK, I admit it, in the past I have had occasion to dress my dog up. You see here Spot wearing a Rude Dog T-shirt. It was my boyfriend's T-shirt and he was off on the road, so Spot kindly donned his wardrobe.
It was a different day, my dog Dax would never ever have any part of such kind of nonsense, being the man's man that he his.
And I guess Alpo would say he's their kind of dog.
Their recent campaign features pictures of dog's in less than manly poses- in dresses, pampered in a spa or attacked by a cat some on LOST posters! They're lost and Alpo wants them to be helped all by a little of that manly chow-Alpo. There's a website too QuickGetThatDogSomeAlpo.com where you can put your dog to the test to see how Alpoian he is.
And to increase your involvement, there's a gallery where you can post a picture of your pet dressed up.
OK, I posted a pic of Spot. You'll see my Spotty in the Photo Gallery...I feel so proud..tee hee..Dog lovers are suckers for these things.
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