Psychology of Consumer Behaviour |

Saturday, May 29, 2010

e=MC2 ---GM Sued He said/She said

The Israeli University that holds the rights to Einstein's image has filed a lawsuit against GM for using the image of Einstein and buffing the E-man up for a People magazine ad with the line, "Ideas are sexy too."

A spokesperson from GM claims that they paid for the rights.

The ad ran in November, the suit comes in May. Result: Buzz for GM

Dulux Let's color project

Euro RSCG London created a series of events in the U.K., France, Brazil and India. In each country participants transformed private and public space with paint.

Let's Colour India Documentary

The Huggie kid gets swagger

"I poo in blue" ha ha

Well..Eat my Logo!

According to USA Today, the NBA is about to put its logos on just about everything including food! Yes that's right your pizza may come with its very own NBA team logo and they say it is edible..yum! A special toaster for $34.99 will brand your toast..might be fun when your team is truly done.

Tuesday, May 18, 2010

Friday, May 14, 2010

Toyota Swagger

Will it make people forget Toyota's troubles?

Thursday, May 6, 2010

When Sap sells -John Lewis

UK department store John Lewis tugs at the heart strings

but is it plagiarism? You decide

This one is from 2007

not quite as nice as this one from 2008