Psychology of Consumer Behaviour |

Thursday, October 29, 2009

NO! The Shake Weight for Men

The Shake Weight for men is bigger and longer

Use it for just one minute and you'll know!

Thursday, October 22, 2009

Journalists get pranked -The Yes Men Guerrilla Guys Strike again

Craving for instant breaking news to fill 24 hour news networks, journalists are getting easier and easier to prank. On Monday at the National Press Club in Washington, a news conference took place. What news organizations believed was that they were seeing the US Chamber of Commerce break news that it was reversing its position on climate change. "Without a stable climate, there will be no business," the speaker said.

Instantly as it was happening the message was conveyed first by Reuters followed quickly by the New York Times and in live analysis by Fox News. By this time the Real Chamber of Commerce became aware of the situation and broke into the press conference denying any policy change. The prankster was revealed as Andy Bichlbaum of the Yes Men. The Chamber of Commerce is threatening to sue the Yes Men, of course and the Yes Men couldn't be more delighted-how better to ensure the cause gets more press.

What it says, what it means...people believe guys in suits, among other things!

Monday, October 19, 2009

Top Five Rules for Guerrilla Marketing

  1. Do not pretend that your son has been set aloft in a Jiffy Pop Balloon
  2. Do not pretend that your son has been set aloft in a Jiffy Pop Balloon
  3. Do not pretend that your son has been set aloft in a Jiffy Pop Balloon
  4. Do not pretend that your son has been set aloft in a Jiffy Pop Balloon
  5. Do not pretend that your son has been set aloft in a Jiffy Pop Balloon
You might create a new meme, but also end up in jail.

Thursday, October 15, 2009

Changing Behaviour by Creating Fun

And is just about fun? Their mission, "This site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or something entirely different, just so long as it’s change for the better."

Is that all it's about? Heck no-- it's "an initiative of Volkswagen"

Playing For Change- A Better Man-Music and Meaning

Wednesday, October 14, 2009

Way to Go Pepsi-You are as sexist as Axe

Hey guys want to learn how to pick up 24 different types of chicks? Well it's easy just download Pepsi's new iPhone app "Amp Up Before You Score,"
You can learn how to pick up a treehugger or a married woman and brag abut your conquests.

Adage reports that the approach is similar to Axe's Dirty Night Determinator mobile game that "helped users calculate how dirty their night was going to get by asking about a woman's age, moral standing, body type and occupation."

The Amp brand owned by Pepsi posted an apology on twitter, but haven't pulled the app. The apology was also posted to Pepsi's twitter feed. Read more on this story Ad Age . Read more about the Dirty Terminator campaign on Branding Unbound

Monday, October 5, 2009

Buy Homeless Gwen doll- Just $95!

If you don't know dolls, there's a doll company called American Girl. You can buy a doll of every ethnicity and background, and now you can even buy a homeless doll for a mere $95.

Of course your first response will be, well I'm sure some of the money is going to the homeless. But rest assured it will go into the coffers of American Girl Dolls.

Every doll comes with a little history book that tells her unique story, and Gwen is no different; it's just that her story is a little weird. Gwen's father left the family and mom lost her job and now they are living in a car.

Friday, October 2, 2009

Microsoft Windows 7 goes all Tupperware!

Microsoft wants you to have a Windows 7 home party. Say What?

Was it me or did it not seem like an SNL skit. It wasn't long before I thought it was a sex party..and it appears I was not alone see the Bleeped version

Read what Ad Age is saying Dear Marketers: YOU Don't Decide What Goes Viral

Thursday, October 1, 2009

Air Miles wants you to think GREEN

My puppy Sheba really likes this commercial