Psychology of Consumer Behaviour |

Monday, November 16, 2009

Feel Something -Sony Vaio

Using the Sensations

Opening line, "What if technology could make you feel..."

What if?

Reebok promises better boobs and butt?

Reebok Easy Tone Sneakers....Really?

Thursday, November 12, 2009

Friday, November 6, 2009

iPhone users are Mean? Oh no!

According to a company called Retrevo, iPhone users are not nice. In their "Gadgetology study" on the typical iPhone user, they find:

  • One in three iPhone owners has texted or emailed their significant other to break up.

  • One in four iPhone users has broken up with their partner because that person spent too much time on their mobile device.

  • One in three iPhone owners say that, if their partner had out-of-date gadgets, it would be a turnoff.

  • One in five iPhone owners admits to frequently watching "adult material" on their iPhones. (Twice as many as BlackBerry owners).

  • When iPhone owners asked, "What makes a person most attractive to you?" iphone owners preferred cool gadgets over a college degree 3 to 1.

  • Compared with other cell users iPhone owners are more likely to see themselves as media buffs, extroverts and intellectuals

    For more info see Retrevo site

Monday, November 2, 2009

Care Tags- Levi's- Donate 'em when you're done

Coming soon to your Levi's- Care Tags that ask you to use cold water for washing, and to line dry them if possible. When you are done donate them to Goodwill instead of chucking them.

Apparently clothing makes us a large part of the 23.8 billion pounds of textiles that find themselves in landfills in the US.

Machine Wash Cold- Line Dry When Possible- Donate to Goodwill!

Really Bad Parking Viral- Victim gets a New Hyundai

Last week all the viral talk of the GTA area was the extremely bad parking of a woman who managed to maneuver her SUV on top of two parked cars outside a Thornhill Gym. The security camera footage went viral on Wednesday and by Friday had over 1,000,000 views on YouTube.

In marketing this smells like an opportunity. One of the crushed cars was Hyundai Elantra.
See the quick response by Hyundai here