Psychology of Consumer Behaviour | Scoop.it

Wednesday, January 7, 2009

Virgin: Selling Sex and Nostalgia



The fashions have changed, the technology has changed, but what about the message?

2 comments:

WhereToGoTonight said...

Sex DOES sell, it can be a very successful campaign for the target audience they want to reach.
It's funny to see how almost EVERY company in ANY industry nowadays use sex to market their product/service.

Tim

Karen H said...

Indeed..since the beginning of time even!