Psychology of Consumer Behaviour |

Tuesday, June 28, 2011

KFC- Eat Your Fingers Off Soulfully!

I just can't help it. Every time I think of Kentucky Fried Chicken (KFC) I think of people eating their fingers off. It's one of those examples of cross-cultural mistakes being made in translation of advertising slogans. The story goes that when KFC opened their store in China, the famous slogan "Finger lickin' good" was translated into "eat Your fingers off."

So even though this soulful London ad for KFC is sweet and sentimental..I just can't help it..I'm envisioning a zombie movie.

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