Over the edge from Hamburg
yikes!
Wednesday, May 13, 2009
Cow Shake-off --Yikes!
Here is the latest from Carl's Junior-a remix of their 2007 "Cow Shake" ad. This time we see two guys in a Cow Shake-off. Cows are spanked and shook to the tune of "Disco House" by Australian Gameboy/Gamegirl.
"I'm in the kitchen, I got the blender on, I'm makin' milkshakes, I make them all night long. He's in the kitchen, he's got the blender on, he's making milkshakes. I make them all night long."
That's creepy!
"I'm in the kitchen, I got the blender on, I'm makin' milkshakes, I make them all night long. He's in the kitchen, he's got the blender on, he's making milkshakes. I make them all night long."
That's creepy!
Friday, May 8, 2009
Flash Mob Advertising- From Fiction to Reality -Airport Invasion
Brazilian supermodel Gisele Bündchen sits on a red couch in the middle of an airport, flipping the channels with a remote control. A ’spontaneous’ football game and a marching band break in. Flip! It's a weather newscast! Flip again- a war movie breaks in. Flip! It's Crouching Tiger. Flip! It's a zombie invasion.
SKY HDTV's latest ad for their campaign “TV is now real” has a cast of over 1,000 people at a cost of over $4 million. It's one expensive flash mob and a flight of fantasy.
Still I prefer the Antwerp Station flash mob just to watch the reactions of the everyday people!
For a little more there's also T-Mobile's Jan 2009- Flash Mob- Life's For Sharing
And here's a little drama in London Stansted Airport
SKY HDTV's latest ad for their campaign “TV is now real” has a cast of over 1,000 people at a cost of over $4 million. It's one expensive flash mob and a flight of fantasy.
Still I prefer the Antwerp Station flash mob just to watch the reactions of the everyday people!
For a little more there's also T-Mobile's Jan 2009- Flash Mob- Life's For Sharing
And here's a little drama in London Stansted Airport
Friday, May 1, 2009
Heinken continues the Viral- Walking Fridge
Heineken started it all with its Walk-in Fridge ad where women went wild for a walk-in closet and the men did the same for a walk-in fridge filled with Heineken.
Bavaria responded with a spoof. In Bavaria's ad as the men go wild in the walk-in fridge, the Bavaria guy goes and closes the door to lock them in, gets a Bavaria and then its time to spend with all the ladies.
Not to be out done, Heineken has created a new Walking Fridge
Wonder what Bavaria will come up with?
Bavaria responded with a spoof. In Bavaria's ad as the men go wild in the walk-in fridge, the Bavaria guy goes and closes the door to lock them in, gets a Bavaria and then its time to spend with all the ladies.
Not to be out done, Heineken has created a new Walking Fridge
Wonder what Bavaria will come up with?
Thursday, April 30, 2009
Mow it! Do it! Cut it! Trim it! --Wilkinson Sword Bikini
Sometimes a girl can't help feeling a little blue. When everything's a mess,my favorite thing to do is mow the lawn, mow the lawn. Mow it! Do it! Cut it! Trim it! Some bushes are really big....
Just don't know what to say!
Just don't know what to say!
Splitting the Millennials Green-ness and price
Generate Insight has just released a survey on the Millennial generation's perceptions of Green products. The generation aged 13-29 is well educated on the issues and 79% believe it's important for companies to be green and give back to the environment.However when the 13 -17 age group was polled whether they would choose a more expensive green brand over a cheaper non green brand, 71% chose the cheaper brand. About 64% of the older group 18-29 reported they would choose the more expensive green brand.
In general, the Millennials wanted to be green but didn't want a brand choice to take too much effort or too much time. They wanted things clear, simple and not expensive.
Don't we all!
Source: Source: GenerateInsight, April 2009
Tuesday, April 21, 2009
Powerpoint Under Attack-Slidervertising!
The university market is traditionally a tough market to reach. University and college students don't watch much television; they are busy with school and fun. But they can be reached online, and they are sometimes not adverse to a little mischief.
How does a coffee company get students to not only drink more coffee but promote it to their classmates?
Enter Amsterdam's CoffeeCompany who've found a way to infiltrate Powerpoint!
It started with word of mouth buzz from the company's Baristas spilling the beans to students about the company's new website FreeCoffee4Students
All students have to do is upload one of CoffeeCompany's powerpoint slides and include it in one of their class presentations and presto- 10 free coffees! Like the slide above the slides look like coffee-stained napkins that reflect a blatant sell with a bit of humour.
From their website:
"Students, we know you're broke. We also know you like to wait till the night before to start your presentation. That's OK. You just need more coffee. ..So we're gonna give you 10 small coffees. We sponsor you. Just download one of these slides. Put it into your presentation. Have somebody in class take a picture or video of this slide...upload here."
The slides: "Drink Coffee Copy from Wikipedia'" "This next slide took me 4 cups of coffee to write" "I finished this presentation at 4 in the morning thanks to CoffeeCompany"
Amy Corr of Media Post reports, "Apparently some teachers are not thrilled about the slidevertising tactic and have banned them in their classrooms."
Spoil-sports!
Watch the reaction or non reaction during this presentation.
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